You guys? This is what I’m crushing on at the moment – it’s the blog of HandbagHeaven (HANDBAGS STARTING AT $10 ALL UNDER $85). Because it’s brilliant.
It’s an adjunct to an on-line store that sells knock-off handbags. Now the store is pretty darned good all by itself. Just this week, I bought the Jessica Buckle Tote for an irresistibly low price. But the blog – the blog is genius. The format is this:
They post a gossip-mag style piece about a celebrity out and about with her handbag and then suggest you buy the knockoff from their online store, complete with brief description of the product and a link. On days when the celebrities and their handbags elude the papps, the blog simply uses photos of up and coming starlets posing on various red carpets and then make a recommendation from the store that would coordinate with the starlets outfit.
And I tell you – whoever is making the recommendations is a genius. Oprah Winfrey linked to a big wrinkled bag, Julia Roberts and something that has individual parts that are grossly unattractive but all together makes a striking appearance, Denise Richards with something shiny and fake.
Genius, I tell you.